"HUMAN" - The collection has four parts: HARD - ANDRO - SOFT - WIERD
The four parts in the collection give you the feeling of:

HARD
Harder line, modern version of the 90. Sharp lines and contrasts. Inspiration of punk and synth
ANDRO
Relaxed, Naturally , Pure, Stripped, Mat, Androgynous
SOFT
Soft and relaxed feeling, Soft motion, round shapes, Natural warm tones, soft shades
WEIRD
Complementary colors, strong colors. Smooth / messy
WHAT ?! Weird. Must be perceived as strange. That you dare to stand out and be yourself. Own their weirdness

Sponsors: Wella Sverige, Hårologi Stockholm AB, @KAO.
Photographer: Linda Schuster
Idea of the collection: Gunilla Bergfeldt